I have a fantastic opportunity available for a SEO and PPC Executive for my client who are based in Saffron Walden.

This is a great role working for a multi award winning and well-established online business.

The successful candidate will have a demonstrable background within this field of marketing and have experience of dealing with large PPC accounts. You will report directly in to the Senior PPC Manager and will be hands on in implementing the SEO and PPC strategies for the company with the main aim to develop revenue, conversions, visits and achieving KPI's.

SEO & PPC Executive

• Develop and implement the SEO and PPC strategy.
• Actively understand the search marketplace and seek out new innovations, taking responsibility for testing new ideas and the development of internal capability that will drive our search channel optimisation.
• Develop and implement search strategies which deliver high engagement and CTR, drive revenue and traffic and build brand awareness.
• Measure and analyse the effectiveness and ROI.
• Be alert on what competition is doing and ensure to be at the top of the game.
• Work closely with development teams to ensure pages are optimised for SEO/ PPC and site performance.
• Identify trends and insights, and optimise spend and performance based on the insights.
• Work together with trading manager, e-commerce and buyers to develop targeted landing pages with the aim enhance conversion rates.
• Collaborate with internal teams (Marketing Manager, copy, Trading manager, e-commerce and offline marketing) to enhance campaigns and deliver best results.
• Formulating campaign strategy, researching keywords and potential marketing channels, analysing competitors, and testing.
• Organise results, findings and implications into presentations for search team, marketing leaders and executive management.
• Monitor and evaluate search results and search performance across the major search channels.

If you have the relevant skills and experience for this role and would like the full job specification, please apply.