We are looking for a talented and experienced Marketing Manager who has a proven track record of delivering marketing strategies on time and within budget. 

You will be responsible for the creation of the multi-channel marketing and comms strategy, overseeing the implementation of the marketing plan.  You will play a key role in organising and delivering campaigns to support the business objectives and achieve the desired ROI.

Key Responsibilities will include:

• Set clear campaign targets and create, execute and manage the multi-channel marketing & communications strategy to realise organisational business objectives. 
• Propose concepts for all projects ensuring that there is a clear and detailed plan to take from conception through to delivery.
• Report monthly on project progress activity and provide project analysis activity to demonstrate effectiveness to objectives/targets and ROI
• Work closely with key areas of the business to deliver marketing-driven campaigns to achieve sales growth objectives.
• Manage, organise and oversee any launch or promotional activity.
• Ensure the marketing strategy and plan is delivered to budget, set clear objectives, monitor results where applicable.
• Proactively work with key stakeholders to flesh out campaigns in line with the over-arching strategy to deliver desired outcome
• Project manage internal resources as required to deliver successful campaigns, on time and on budget
• Identify and manage external suppliers: e.g. print, design, video and mail house facilities.
• Ensure that data is optimised for use and fit for purpose, working with IT to identify areas for improvement. 
• Attend corporate events when necessary

Person Specification

• Minimum level 6/or degree equivalent level qualification; professional qualification desirable (CIM, CAM, IDM)
• Minimum 5 years hands on experience in a similar marketing role
• Proven track record of delivering marketing strategies on time and to budget
• Proven extensive experience in all aspects of direct and digital marketing including briefing, creating, delivering and measuring
• Ability to develop compelling messaging and value propositions to support different audiences 
• Experience in creating briefs for internal and external agencies/clients and managing projects
• Proficient copywriter with an eye for exceptional design and creative delivery
• Experienced understanding of print and mail house delivery
• Strong understanding of the relationship between sales and marketing
• Budgeting experience and financial/commercial awareness
• Proven team management experience and development of staff
• Excellent relationship management experience both internal & external